![Pinterest Marketing Tutorial](/pinterest_marketing/images/pinterest-marketing-mini-logo.jpg)
- Pinterest Marketing Tutorial
- Pinterest Marketing - Home
- Digital Marketing - Introduction
- Pinterest Marketing - Basics
- Pinterest - Account Settings
- Pinterest Marketing - Interface
- Pinterest Marketing - Pinning
- Pinterest - Pinnable Images
- Pinterest Marketing - Rich Pins
- Pinterest Marketing - Promote Pins
- Pinterest Marketing - Promoted Pins
- Pinterest Marketing - Tracking Traffic
- Planning a Campaign
- Pinterest Marketing - Drive Traffic
- Generate Customer Loyality
- Pinterest Marketing Resources
- Pinterest Marketing - Quick Guide
- Pinterest Marketing - Resources
- Pinterest Marketing - Discussion
Pinterest Marketing - Drive Traffic
Pinterest drives more traffic than any other social media sites. Pinterest used to be about women’s interests but the social network has men as its fastest-growing demographic. The basic reason is that internet users are naturally drawn to attractive, high-quality visuals. They process information quickly when it’s presented in the form of images and they’re more willing to engage with such content.
![Drive Traffic Your Website](/pinterest_marketing/images/drive_traffic_your_website.jpg)
Tips on Driving Traffic from Pinterest
To leverage Pinterest for driving traffic you can follow the general tips −
- Display the official ‘Pin It’ button on your website.
- Optimize the visuals −
- Use a watermark on your visuals.
- Use the 2 −3 aspect ratio for images (choose portrait than landscape).
- Use a clever mix of pictures and text overlays with great typography.
- Use dominant colors and appealing color schemes in the images.
- Use infographics.
- Include a link to your website with its description in the pin.
- Engage with followers.
- Host contests to entertain and increase customers.
- Leverage rich pins.
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