Strategy Development in 30 minutes
Become a strategist with The Strategy Template method for all levels of experience.
Lectures -10
Resources -1
Duration -41 mins
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Course Description
30 Years in Thirty minutes.
Experience is the best teacher, and over 30 years of experience have taught me a lot about strategy.
One of the main things I learned is that a winning strategy starts with three elements: direction, clarity, and benchmarks.
For direction, my strategy for this masterclass is to guide you through a pleasurable and painless journey, from zero ground to a business plan with financial projections, passing through the secrets of marketing, even if you have no previous experience with any of it.
For clarity, we dedicated months of work to creating The Strategy Template. Once completed, it became a simple yet powerful tool, that I'm sure you'll want to keep around.
You will be amazed at how quickly you can get the essential logics applied by marketing committees, creative geniuses, and financial sharks and immediately apply them to your benefit, with the knowledge and tools you need to craft your strategy.
As for benchmarks, you will gain the ability to absorb strategies from any brand in minutes, as it is all there in The Strategy Template. This will serve as a source of inspiration and show you how these strategies can work for you too.
We structured the masterclass in simple challenges that you must complete in order to move on to the next step. This will help make sure you're moving in the right direction.
You will focus on essential decisions, organized in four interconnected steps, to find the best positioning for your brand, map ideal clients, and generate insights to reach sales and growth goals with an optimized marketing mix.
After completing the masterclass, you will be ready to move forward and make your strategy come to life, build a foundation for your business and take your brand to the next level.
“Strategy in 30 Minutes" is a condensation of 30 years of my experience in strategy. I hope it's worth your time
Goals
In 30 minutes you will gain the ability to act as a strategist, either for your own business or as an independent consultant.
You will learn a simple way to put together a business plan, with a powerful marketing bias and clear financial projections.
You will use The Strategy Template, a practical tool for creating effective strategies.
You'll understand how to transform the Strategy Template into a marketing plan, with just four clear connected components.
You'll gain insight into successful strategies used by top brands and fine-tune them to your business.
Prerequisites
No prior expertise is necessary to get the desired outcomes and acquire the ability to strategize. All that is required is basic logic.
![Strategy Development in 30 minutes Strategy Development in 30 minutes](https://d3mxt5v3yxgcsr.cloudfront.net/courses/16606/course_16606_image.jpg)
Curriculum
Check out the detailed breakdown of what’s inside the course
Trailer: Strategy in 30 minutes
1 Lectures
-
A short video about what you'll learn 01:01 01:01
What about becoming a strategist?
2 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
The Strategy Template: your new favorite tool.
1 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
1. Position your brand to win.
1 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
2. Choose the best customers before they choose another brand.
1 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
3. Five answers that will drive your strategy.
1 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
4. The practical method for shaping your strategy.
1 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
Turn your strategy in actions and numbers.
1 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
What now?
1 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
Instructor Details
![Eduardo Pardell](https://www.tutorialspoint.com/assets/profiles/718592/profile/200_1968131-1695079549.jpg)
Eduardo Pardell
Eduardo is a C-level marketing executive, and he has been an entrepreneur and consultant for companies of all sizes and segments, providing expertise in areas such as strategy, marketing, technology, and business development.
With a proven track record of creating value and driving growth, and a passion for developing innovative solutions that help companies succeed, he has founded several companies with relevant achievements over the past decades. These include the development of the first internet banking platform in Brazil (second in the world) and the first e-commerce platform in the country, which earned him the "Best e-Business Brazilian Software Company" award from Exame magazine.
Eduardo has worked with clients such as ABN AMRO BANK, AMWAY, AVON, BANCO DO BRASIL, BANCO SAFRA, BANK OF AMERICA, BBA CREDITANSTALT, BNP PARIBAS, BRADESCO, CBF, CESP, CITIBANK, GLOBO, ELETROPAULO, FIFA, GE PLASTICS, ITAÚ BBA, LLOYDS BANK, MERRYL LYNCH, MICROSOFT, OESP MÍDIA, SCOPUS, TURNER CONSTRUCTION, UNIMED, UOL and VIVO, among others.
He holds a BBA in business from Fundação Armando Álvares Penteado and is fluent in English, Portuguese, Spanish, and Catalan.
Course Certificate
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![adobe logo](/market/public/assets/newDesign/img/adobe.png)
![adp logo](/market/public/assets/newDesign/img/adp.png)
![apple logo](/market/public/assets/newDesign/img/apple.png)
![armani logo](/market/public/assets/newDesign/img/armani.jpg)
![bosch logo](/market/public/assets/newDesign/img/bosch.png)
![capegemini logo](/market/public/assets/newDesign/img/capegemini.png)
![cisco logo](/market/public/assets/newDesign/img/cisco.png)
![hdfcbank logo](/market/public/assets/newDesign/img/hdfcbank.png)
![ibm logo](/market/public/assets/newDesign/img/ibm.png)
![intel logo](/market/public/assets/newDesign/img/intel.png)
![mastercard logo](/market/public/assets/newDesign/img/mastercard.png)
![netflix logo](/market/public/assets/newDesign/img/netflix.png)
![qualcomm logo](/market/public/assets/newDesign/img/qualcomm.png)
![samsung logo](/market/public/assets/newDesign/img/samsung.png)
![sony logo](/market/public/assets/newDesign/img/sony.png)
![unilever logo](/market/public/assets/newDesign/img/unilever.png)
![walmart logo](/market/public/assets/newDesign/img/walmart.png)
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