Knowing your Value as an Artist
with Artist Consultant Rebecca Morgan
Photography and Videos,Digital Photography,
Lectures -5
Resources -11
Duration -3.5 hours
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Course Description
Knowing your value is critical for artistic survival. This means understanding the art market and your niche within that market. This 4-part workshop focuses on tools to help photographic artists define their niche and target audiences; as well as how to use that information to properly edition and price photographs for the fine art market. Rebecca Morgan has over a decade of experience in the commercial gallery world and will share insights on market trends, pricing for targeted audiences, gallery structures, and various pricing models. Rebecca will also discuss best practices for edition and inventory management.
Goals
- Define their niche and target audiences
- How to properly price photographs for the fine art market
- Discover market trends, pricing for targeted audiences, and gallery structures
- Best practices for edition and inventory management.
Prerequisites
- Knowing your Work, Knowing your Audience
- Knowing How to Price and Edition Your Fine Artwork
- Knowing How to Manage your Inventory
- Gallery Relations 101
Curriculum
Check out the detailed breakdown of what’s inside the course
Knowing your Work, Knowing your Audience
2 Lectures
- Session 1 40:32 40:32
- Session 1.1
Knowing How to Price and Edition Your Fine Artwork
1 Lectures
Knowing How to Manage your Inventory
1 Lectures
Gallery Relations 101
1 Lectures
Instructor Details
Rebecca Morgan
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