Introduction to Business Analytics
Related to Quantitative Analysis in Business.
Language - English
Updated on Oct, 2022
About the Book
Book description
This book presents key concepts related to quantitative analysis in business.
Business analytics has grown to be a key topic in business curricula, and there is a need for stronger quantitative skills and an understanding of fundamental concepts.
This book is aimed at business students, undergraduate and graduate, taking an introductory core course. Topics covered include knowledge management, visualization, sampling and hypothesis testing, regression (simple, multiple, and logistic), as well as optimization modeling. It concludes with a brief overview of data mining. Concepts are demonstrated with worked examples.
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Business Expert Press
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