Digital Marketing Course for a Online E-Commerce Store
Starting an Online E-Commerce Store
Personal Development,Career Development,Life Coaching
Lectures -39
Duration -2.5 hours
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Course Description
E-commerce (electronic commerce) is the buying and selling of goods and services, or the transmitting of funds or data, over an electronic network, primarily the internet. These business transactions occur either as business-to-business (B2B), business-to-consumer (B2C), consumer-to-consumer, or consumer-to-business. The terms e-commerce and e-business are often used interchangeably. The term e-tail is also sometimes used in reference to the transactional processes for online shopping.
In the last decade, the widespread use of e-commerce platforms such as Amazon and eBay has contributed to substantial growth in online retail. In 2007, e-commerce accounted for 5.1% of total retail sales; in 2019, e-commerce made up 16.0%.
The pandemic is rapidly changing our behavior toward online channels, and the shifts are likely to stick post-pandemic. While many companies are challenged to survive in the short-term, the crisis also presents an opportunity; bold companies that invest ambitiously and timely in their online business are likely to emerge as market leaders. We propose seven initiatives that are critical for business leaders to act on now to successfully transition your business to the new e-commerce reality.
Goals
- Financial Security
- Branding your business
- Incorporating different tools for marketing
- Niche down your industry
Prerequisites
- Computer skills
- Basic English
- Writing Skills
- Marketing online
- Interest in building an online e-commerce store
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Curriculum
Check out the detailed breakdown of what’s inside the course
Preview
1 Lectures
-
Preview of Course 05:37 05:37
Types of E-Commerce Stores
6 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
Types of E-Commerce Business Models
6 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
What You Can Sell in an E-Commerce Store
6 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
Digital Marketing Strategies to Market an E-Commerce Business
6 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
Tips to Increase E-Commerce Online Sales
6 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
Incorporating Affiliate Marketing into Your E-Commerce Business
6 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
Review of Course
1 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
Instructor Details
![Davida Shensky](https://www.tutorialspoint.com/assets/profiles/266163/profile/200_35282-1603547676.jpg)
Davida Shensky
Davida Shensky was born with a physical disability that left her unable to walk naturally or use her right arm effectively. Despite this, she never let it stop her from achieving her dreams.
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![adobe logo](/market/public/assets/newDesign/img/adobe.png)
![adp logo](/market/public/assets/newDesign/img/adp.png)
![apple logo](/market/public/assets/newDesign/img/apple.png)
![armani logo](/market/public/assets/newDesign/img/armani.jpg)
![bosch logo](/market/public/assets/newDesign/img/bosch.png)
![capegemini logo](/market/public/assets/newDesign/img/capegemini.png)
![cisco logo](/market/public/assets/newDesign/img/cisco.png)
![hdfcbank logo](/market/public/assets/newDesign/img/hdfcbank.png)
![ibm logo](/market/public/assets/newDesign/img/ibm.png)
![intel logo](/market/public/assets/newDesign/img/intel.png)
![mastercard logo](/market/public/assets/newDesign/img/mastercard.png)
![netflix logo](/market/public/assets/newDesign/img/netflix.png)
![qualcomm logo](/market/public/assets/newDesign/img/qualcomm.png)
![samsung logo](/market/public/assets/newDesign/img/samsung.png)
![sony logo](/market/public/assets/newDesign/img/sony.png)
![unilever logo](/market/public/assets/newDesign/img/unilever.png)
![walmart logo](/market/public/assets/newDesign/img/walmart.png)
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