Excellent
Copywriting Masterclass
Content Writing, Copy Editing, Proofreading and Copy Writing.
Lectures -72
Resources -15
Duration -4.5 hours
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Course Description
Copywriting is the key skill for the 21st Century: It applies to Business Communication, Business Writing, Content Marketing, Content Writing, Freelancing, Sales Skills, Writing.
If you can master copy writing - you can sell - Online or Offline. This course reveals my Copy Writing Secrets - how to write Copy that Sells.
Some call Copywriting "Ninja Writing" - but its not a Dark Art - its a formula and a process that you CAN master
This is the Perfect Copywriting Course for you to help you to improve your Writing Skills.
I SHOW YOU EVERYTHING YOU NEED TO GET STARTED AND SUCCEED!
If you have found Copywriting to be a difficult subject to grasp, then you have come to the right place to succeed and to achieve your goals efficiently and effectively.
Now in Five Clear Sections:
- BASICS - covering the basics of copywriting so that you have a foundation to work with
- PSYCHOLOGY - so important in getting your customers to decide to buy from you
- Online Courses - how to apply your newly found copywriting skills to your Online Courses course (if you are an instructor) - its a great case study if you are not
- SEO - helping you understand how Copywriting and SEO work hand in hand in the world of online marketing
- COPYWRITING FOR...: These sections cover a range of different formats from Blog Posts, Landing Pages, Sales Letters, Video Sales Letters, Promotional Videos, Email - with more to come
In this Course you will discover
- 14 Essential Steps to Great Copywriting
- How to use Copywriting Formulas to improve your Writing Skills
- How to optimise your Content Writing with great Headlines
- How to use images to support your Copy Writing
- The essentials of Proofreading and Editing
- Understand the Psychology of Copywriting
- How to apply your Copywriting skills to Blogging
- How to write effective Landing Pages
- How to create amazing Video Sales letters as a Copywriter
- The key formulae for Writing Editing Sales Letters, including a Case Study
- How to combine your Promotional Video skills with your Copywriting
- How to apply Content Writing Skills to Email
- Copywriting: What you need to know to write great Headlines
COURSE BONUSES
Case Study - Step by Step guide to applying Copywriting to writing a Course Description
Case Study - Copywriting Step by Step Guide to a Course Sales Letter
WHY LEARN FROM ME?
I am your instructor, John Colley. Over the past five years I have shared my knowledge and experience with over 70,000 students and I love sharing my knowledge and experience of Copywriting with you now.
I teach everything from my own experience and show you clearly what works and what does not. I don't hold anything back in my courses so that you can have the sort of success that I have been fortunate to benefit from.
So what ever your core area of interest: Business Communication, Business Writing, Content Marketing, Content Writing, Freelancing, Sales Skills, Writing - Copywriting is a skill which you cannot afford NOT to master.
Enroll now - see if this course is for you and start becoming an expert at Copywriting today!
So
All the Best
John
Goals
- 14 Essential Steps to Great Copywriting
- How to use Copywriting Formulas to improve your Writing Skills
- How to optimise your Content Writing with great Headlines
- How to use images to support your Copy Writing
- The essentials of Proofreading and Editing
- Understand the Psychology of Copywriting
- How to apply your Copywriting skills to Blogging
- How to write effective Landing Pages
- How to create amazing Video Sales letters as a Copywriter
- The key formulae for Writing Editing Sales Letters, including a Case Study
- How to combine your Promotional Video skills with your Copywriting
- How to apply Content Writing Skills to Email
- Copywriting:Â What you need to know to write great Headlines
Prerequisites
- No Copywriting experience required
- You do not need to be a Copywriter and actually, its probably better if you are not as this course is designed to help you starting from first principles.
![Copywriting Masterclass Copywriting Masterclass](https://d3mxt5v3yxgcsr.cloudfront.net/courses/4728/course_4728_image.jpeg)
Curriculum
Check out the detailed breakdown of what’s inside the course
Introduction
2 Lectures
-
Introduction 04:42 04:42
-
How To Navigate This Course 03:29 03:29
Free Saster
4 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
BASICS: 14 Essential Steps to Great Copy Writing
13 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
BASICS: Copywriting Formulation - Understanding Copywriting Building Blocks
6 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
BASICS: How to Write Headlines
1 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
BASICS: Proofreading and Editing - How to Edit Sales Copy
4 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
PSYCHOLOGY: The Psychology behind Copywriting
4 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
COPYWRITING FOR Blogging - Web Posts
5 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
COPYWRITING FOR Landing Pages
4 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
COPYWRITING FOR Sales Letters
8 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
COPYWRITING FOR Video Sales Letters
5 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
COPYWRITING FOR Email
6 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
COPYWRITING FOR Advertisements
1 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
COPYWRITING FOR Twitter
1 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
COPYWRITING FOR Promotional Videos
6 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
Conclusion and Course Wrap Up
1 Lectures
![Tutorialspoint](/market/public/assets/images/loader.gif)
Instructor Details
![John Colley](https://www.tutorialspoint.com/assets/profiles/336141/profile/200_143922-1620018416.jpeg)
John Colley
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